In the vein of Labor - I am writing with an overdue update from Seattle.
After a year of running En Alza from the shores of Phantom Lake, I have officially joined Redfin.com to launch Builder Services. The team is terrific and its data is more timely and granular than anything I could get my hands on in Commercial Real Estate. For more on the model, take a few minutes to watch the video below, I'll be here when you get back.
To-date, Redfin has been a B2C firm. It's a real estate brokerage with real live agents and a slew of brilliant data scientists - using technology and an obsessive focus on customer satisfaction to make buying and selling homes smarter, faster and more transparent.
Builder Services is the firm's first B2B venture. We build on the Redfin technology infrastructure and local presence to help real estate developers and homebuilders list for-sale homes and condos. We transform our stores of data to into intelligence re: where to build, what to build, how to price it, and how to reach the right customers. I'll share some of our analytics here in the near future - it's everything I would have killed as an investment professional - daily trends, in-process transactions, block by block analysis... and more.
I am thrilled about the opportunity and have my work cut out for me.
My new contact information is below. Please send your news and let me know what you're working on, or better yet, come visit.
If you think there is anything at all that I or my growing team could do to support your work, I would love to help.
KATE Q KNIGHT | REDFIN | BUILDER SERVICES
firstname.lastname@example.org | Tel: (o) 206.859.2885 (m) 206.335.3027
2025 1st Ave, Ste 600 | Seattle, WA 98121